About us

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Welcome to the House of CHARISMA!

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CHARISMA is a Swedish company. Our line of business is based upon more than 30 years of interaction with horses & "horse-people", with innovative form and design and with experience in marketing and sales.

 

We mainly address the "daily-round-rider" who lives with horses as a hobby or as a passion. We offer you exciting options in "colour" as well as in "function".

 

In order to do so, we also have to share the experiences of professional riders. These professionals live with their horses "24-7", have exacting demands and know that well-functioning equipment is a precondition to a 'good day at work' !

 

CHARISMA's eyes and ears are always open, absorbing the latest trends and incorporating the best ideas. Feedback is important to us so we listen to you because all your good suggestions are the source of our success.

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CHARISMA has grown a lot the past years. Today we own six different trademarks. All items within these trademarks are designed by us. All trademarks are patented and registered.

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You´ll find all trademarks under the same roof of House of CHARISMA

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Please note!

Copying of photographs, designs, names etc from this site is strictly prohibited as most of the names, designs, product photographs are patended/registered nationally and internationally.